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3. Typical Worst Practices of Big Corporates in Silicon Valley


Reference Link (Japanese only): https://svs100.com/kushida2/

  1. Carelessly open the office and send staffs without specific mission

  2. End up setting the vague mission such as “gathering information”, “Searching for partners”, etc.

  3. Do not fully understand that you are the one who need to “pitch” yourself in Silicon Valley, not vice versa.

  4. Not being able to have a specific talk with start-ups because of the absence of decision-making authority and/or resources.

  5. Spend much time taking care of the issued related to head office

  6. Gathering and sending the laps-behind information to the head office because the latest cutting-edge information cannot be understood by upper level management.

  7. Transfer those who proceeded to open the Silicon Valley office

  8. Send too young or demoted staff

  9. Not being able to do long-term business because of personnel rotation

  10. Come when in bubble and leave right after busted




Networking, Information Gathering


1. General Tips

  • Get the information by local source of information, through Churchhill Club, Meetup.com and so on.

  • Utilize twitter, follow people who are influential. Once you do start to follow, it will recommend who to follow, and you will easily be able to expand your follow basis.

  • Be ready to pitch about yourself in 1 minute: Since nobody will be interested just because you are big company or which nationality you are from, “Elevator Pitch” is necessar.

  • Nice to have is a 1 pager to explain about your company and the goal that you have

  • Showing yourself properly: Linkedin is a must have for people working here in the Valley. You must show the best parts about yourself

2. Recommended newsletters

3. Recommended organization